John Mooers is a senior business consultant whose career in high technology has included involvement in the development and launch of both Microsoft Windows 95 and the Microsoft Network. In addition, John has been involved with the research and strategy on CarPoint.com, Microsoft’s very successful automotive sales site.

John Mooers’ achievements also include development of marketing and channel strategies for Sun Microsystems, Oracle, as well as more than a dozen middle market company marketing launches.

In the sectors of financial services, technology, consumer products and healthcare, Mooers and his team have been instrumental in validating start-up, turnaround and growth business models on behalf of venture capitalists, entrepreneurs and the investment banking community. His validation and launch process has featured custom research, business model development, moving traditional businesses to the new media as well as complex issues such as B2B alliances and partnerships. Some of the companies benefiting from these processes include, Amwest Insurance, Go2.com, Metrocities Mortgage, USAutoNews.com and many others in a wide range of industries.